The content platform you can talk to

Model any content, design with real templates, sell tickets and subscriptions, and publish on your own domain — yourself, with your team, or by simply asking your AI assistant.

Built for however you build

Whether you code, delegate to your team, or just talk to your AI assistant, Airogel adapts to how you work.

Creators & small businesses

A hosted website with events, forms, and email on your own domain — without wrestling with WordPress.

  • Sell tickets with Stripe-powered checkout
  • Forms with built-in spam protection
  • Custom domain with automatic SSL
  • Update everything from your phone
See every feature

Developers & agencies

Structured content, a real templating language, and a clean JSON API — on a modern, ownable stack.

  • Blueprints with 12+ field types
  • Liquid templating with a built-in validator
  • Complete REST API with tokens and OAuth
  • Rails 8 + PostgreSQL, deployable anywhere
Read the docs

AI-forward teams

Manage your entire site conversationally, through Claude or any MCP-enabled assistant.

  • Full site management over MCP
  • In-dashboard AI chat assistant
  • Account contexts keep AI on-brand
  • 30+ tools for content, templates, and assets
Explore AI-native operation

The CMS you can talk to

Airogel is one of the first CMS platforms designed from the ground up to be operated by AI agents as easily as by humans — through an in-dashboard chat, or any MCP-enabled client like Claude.

Built-in AI chat assistant

An in-dashboard chat that creates and edits content, builds templates, uploads assets, manages navigation, and configures your site using 30+ internal tools.

MCP server

Full site management exposed to Claude and any MCP-enabled AI client: content CRUD, template editing, asset uploads, domain setup, search — even checkout. Build and run your site from a conversation.

Account contexts

Your site stores its own purpose, brand voice, and editorial guidelines as machine-readable metadata, so AI agents make on-brand decisions automatically.

Everything a modern site needs, built in

Structured content, real templates, commerce, and publishing tools — no plugins to babysit, no bolt-ons to buy.

  • Flexible content modeling

    Define custom content types with blueprints supporting 12+ field types — text, rich text, images, galleries, video, entry relationships, dynamic queries, toggles, lists, and more.

  • Collections with smart routing

    Date-based URLs for blogs, WordPress-style hierarchical parent/child URLs, and custom routing patterns per collection.

  • Liquid templating

    The same battle-tested template language used by Shopify, with custom tags for pagination, forms, and SEO — plus a validator that catches misconfigurations before they go live.

  • Navigations, globals & forms

    Menu builders, site-wide settings usable in any template, and frontend forms with built-in spam protection and validation.

  • Asset management

    Image uploads with automatic variants, video uploads with HLS streaming conversion, browser-based upload sessions for large files, and URL-based imports.

  • Built-in AI chat assistant

    An in-dashboard chat that creates and edits content, builds templates, uploads assets, manages navigation, and configures your site using 30+ internal tools.

Ready to build something?

Create an account for free, then choose a paid plan to publish and manage your site. Plans start at $19/month.

Frequently asked questions

Can't find the answer you're looking for? Email support@airogelcms.com and we'll help.

    • Do I need to know how to code?

      No. You can build and update your site from a point-and-click dashboard, by chatting with the built-in AI assistant, or by asking Claude (or any MCP-enabled client) to do it for you. Developers who want full control get Liquid templates and a REST API, but none of that is required.

    • What does the AI actually do?

      More than help you write. The in-dashboard assistant and the MCP server (for Claude and other AI clients) use 30+ tools to create and edit content, build Liquid templates, upload assets, manage navigation, and configure your site. Account contexts store your brand voice and editorial guidelines so AI decisions stay on-brand, and you stay in control of what gets published.

    • Can I cancel anytime?

      Yes. No contracts, no cancellation fees. You can cancel your monthly plan anytime. Your site stays live through the end of your billing period, and you can export your content at any time.

    • What's included in the price?

      Base and Premium include website hosting, custom domain support, a link-in-bio page, contact forms, unlimited pages and email support. Premium adds the in-dashboard AI assistant and priority support. Creator is not available.

    • What's the difference between Base, Premium, and Creator plans?

      Base ($19/month or $199/year) includes hosting, custom domains, forms, a link-in-bio page, unlimited pages, the REST API and MCP access. Premium ($49/month or $499/year) adds the in-dashboard AI assistant and priority support. Creator is not available.

    • Can I use my own domain name?

      Yes! All plans support custom domains. You can connect a domain you already own or purchase one through Airogel. We handle SSL certificates automatically.

    • Can I upgrade or downgrade my plan?

      Yes! You can upgrade to a higher plan anytime. Downgrades take effect at the end of your current billing period. Your content and settings are preserved when changing plans.

    • How is this different from WordPress/Squarespace/Wix?

      Simpler than WordPress (no plugins, hosting, or security patches to manage), more flexible than Squarespace or Wix (structured content, Liquid templates, a REST API, and export anytime), and designed from the ground up to be operated by AI agents through MCP rather than bolting AI on. We handle security and updates; you focus on your content.

    • What kind of support do you offer?

      Base and Premium include email support. Premium adds priority support with faster response times. Documentation is available at docs.airogelcms.com. Creator is not available.

    • What is MCP, and can Claude manage my site?

      MCP (Model Context Protocol) is an open standard that lets AI assistants like Claude use external tools. Airogel CMS ships its own MCP server, so you can connect Claude or any MCP-enabled client and manage your whole site by conversation: create and edit content, build templates, upload assets, set up navigation and domains, and more.